Agency Move 'Aims to Get More People Into Funnel'

Daily PostFebruary 02, 2011

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Summary


WARRINGTON-BASED agency Latitude Digital Marketing has been bought for an undisclosed sum by Callcredit Information Group, in a deal which creates revenue synergies for their shared private equity owner.

Latitude's chief executive, Alex Hoye, says it is "exciting times" for the agency, which employs nearly 100 people in Cheshire and London.

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Extract


Agency Move 'Aims to Get More People Into Funnel'

It is the second major change for the company in a year, which went through a pre-pack administration in January...

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