George to Go Forth with Latest Retail Offer ; Davies Teams Up with Beales
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Summary
GEORGE DAVIES, the Liverpoolborn retailer who has been responsible for huge changes in women's fashion, is to launch his next major label this autumn.
His latest project will be called GIVe - a shortening of George IV, a reference to the fact that it is his fourth major fashion enterprise following successes with Next, George at Asda and Marks & Spencer's Per Una.See the full content of this document
Extract
George to Go Forth with Latest Retail Offer ; Davies Teams Up with Beales
Davies made around pounds 125m when M& S bought Per Una in 2004 and he stepped down as part-time chair...
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