Rhodes Butter Advert Banned

Daily PostFebruary 25, 2009

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Summary


AN ADVERT for spreadable butter featuring celebrity chef Gary Rhodes was banned for a misleading use of statistics, it was revealed today.

The TV ad, for Flora Buttery, stated that more people preferred its taste to that of competitor Lurpak Lighter Spreadable.

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Extract


Rhodes Butter Advert Banned

But the research upon which the ...

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