Summary
SAINSBURY'S six-month profits have more than doubled as its healthy-food campaign entices shoppers into helping to speed up the chain's trading recovery, it was announced yesterday.
Chief executive Justin King said a focus on fresh and healthier food - led by a promotion featuring TV chef Jamie Oliver - continues to put it back in customers' good books.See the full content of this document
Extract
Sainsbury Focus On Fresh Food Sends Profits Soaring
Sainsbury have delivered a 123% rise in half-year pre-tax profits to pounds 194m as like-for-like sales, excluding fuel, grew by 6.2% d...
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