Tiger Tim Aims for Meaty Home Sales ; Firelighter Marketing Deal Seeks 60% Growth

Daily Post › September 06, 2006

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Summary

NORTH Wales-based firelighter business Tiger Tim is looking to boost its annual sales by more than pounds 1m and create more jobs after signing a major promotional deal.

The company - Europe's largest manufacturer of ignition products, including firelighters and barbecue gels - has signed a five-year contract with Edinburgh-based brand revitalisation specialist charteredbrands to promote its goods. Major supermarkets and independent retailers will be the prime targets for charteredbrands, which will aim to increase sales by up to 60%.

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Tiger Tim Aims for Meaty Home Sales ; Firelighter Marketing Deal Seeks 60% Growth

Sales of ignition products are growing steadily and the company wants to increase its annual ...

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