The Virtual Challenge Usurping the Traditional Conference Market
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Summary
CONFERENCES bring money to their host cities. In the case of Liverpool's awardwinning venue, the BT Convention Centre, the economic impact has been greater thanks to the simultaneous arrival of its neighbour, the Echo Arena.
Ask a trader at the Albert Dock, or the hoteliers who've invested there, and they"re likely to tell you the Arena is a good neighbour, generating footfall to what was previously a dormant part of town.See the full content of this document
Extract
The Virtual Challenge Usurping the Traditional Conference Market
Although the spotlight may often fall on Liver pool"s glitzy addition to the conference offer...
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